Destination Indonesia


Presentation in Cilegon



Initiated and organised by our active partners PT Prima Inti Elektrindo Raya and their dealer at Cilegon CV Karya Puji Lestri, Hensel executed the presentation on 5th of February 2011. The presentation was organised in Hotel Sari Kuring Indah in Cilegon, Indonesia.


Cilegon is the major coastal industrial city in Banten province, north of Java Island, Indonesia.The location selected was strategic for Hensel as Cilegon is a major industrial centre with big industries like PT Krakatau Steel which produces steel for Industrial ( Domestic & Foreign ) needs, PT Asahimas Chemicals, Bayer, Siemens etc.


The city is divided into 8 sub districts mainly Cibeber, Cilegon,Citangkil, Ciwandan, Gerogol, Jombang, Pulo Merak and Purwakarta.

Around 50 engineers attended the presentation and interacted with the hosts that included Mr.Subhendu Dey - Sr.Manager for India and who is also responsible for business in Indonesia, Mr. Budijanto Gunawan from PT Prima and our dealer from Cilegon. The detailed presentation was carried out by Mr.Subhendu and the overall interaction with the crowd was very encouraging. The audience was a mix of different segments as it included important personnels from PT Bayer, PT Siemens, PT Mitsubishi Chemicals, PT Chandra Asri, PT Loutan Osouka and ofcourse from the industrial major PT Krakatau Steel.




The presentation was focussed and included many activities especially a question and answer session where-in simple questions on the product and applications were asked to the audience and correct answers were rewarded by some nice give-aways.




In the lunch session, the "hammer test " activity on our Mi - enclosures ( polycarbonate box) was conducted. most of the audience liked the concept as there was a nice price of IDR 20,000 for the one who break the box with the hammer impact ( conditions apply ;)  Unfortunately, as always, everyone tried their best to make sure they break but in vain as the MI box was more tough than they thought.






The concluding part of the session was done by the technical head of Krakatau Steel who made a speech on behalf of the entire audience. He stated that all the participants including him were impressed with the product range and quality of Hensel products which they were not aware so far. He believed that the product is reliable as it suits their environment which is so saline and corrosive.




Overall the presentation was a good event for Hensel and especially for our partners PT Prima in Indonesia who already see a lot of opportunities opened up in Cilegon after this event.

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